Hi, I’m Freesia!
I’m a creative who loves to make intentional connections with people. With an innate ability to oversee the big picture, I bridge gaps between necessary people to drive home a mission, project or idea to its completion.
With 8+ years of professional experience, my scope of expertise is focused in three key pillars: community engagement, digital storytelling and project management.
areas of skill & experience
Over the span of my professional career, I’ve worked with institutions such as Berklee College of Music, Simmons University, Bottom Line, the University of Minnesota.
community engagement
Relationship Development / Client Success / Cross-Functional Partnerships / Community & Stakeholder Partnerships / Training & Onboarding
It’s a priority for me to build collaborative partnerships as resourceful initiatives emerge when strong connections are made. Methods of community engagement across all work experiences have included pop-up workshops, organizing social events (e.g., hosting a book club), facilitating live career development career strategy sessions and incorporating digital storytelling into marketing materials to further connect with constituents in the community.
digital storytelling
Brand Storytelling / Content Management / Writing Copy / Marketing Strategy / Photo + Video
With seasoned experience in client outreach and programming, I’m consistently blending creative skills in marketing + photography services, community engagement efforts, brand development, social media marketing all as nuanced methods of community and stakeholder buy-in. This creative work strategically supports organizations with strengthening engagement interactions from stakeholders, clients and constituents. I explore how to engage the broader community through copywriting, storytelling and content creation.
project management
Organization / Strategy / Planning / Event Production / Project Execution
Project management is a thread that carries across my professional experiences. Project plans I’ve driven forward recently include: client outreach initiatives, community engagement programs, partnership initiation across several internal teams / departments and managing multiple client success goal deadlines. Using tools like Salesforce and G-Suites, I am skilled in staying organized and communicating effectively across teams while delivering multi-deadline initiatives.
“Freesia is a compassionate and intelligent professional. She is thoughtful in her work, has a [client-centered] approach, and lives her commitment to social justice. It was a joy to work with her, and she brought a refreshing, creative spirit to our team!”
